web is alive

“The web is alive and well; it’s just different,” Baptiste said. “Why not have your cake and eat it too?”

OnSwipe will be free for personal bloggers and smaller sites, according to Baptiste. The site will work with bigger publishers, but Baptiste plans to generate more income as a media company (e.g. ad sales and revenue sharing) than by selling software as a service.

OnSwipe is hardly alone in envisioning tablets as the ideal device for both publishing and reading.

Earlier in the day, Yahoo announced that it would soon be releasing its tablet publication platform called Livestand. That offering is intended to let publishers create tablet versions of their website — also using HTML5, though those versions will live within the Livestand ecosystem, and be mixed in with Yahoo content on Livestand’s front page.